Sai Designs

Charlie & Franks Cafe

I am proud to give you the first glimpse of the new signage that we have just created for Charlie & Franks cafe in Castlereagh St, Sydney. Our brief was to update the colour palette of the existing branding and impliment it across all signage within the cafe. If you get a chance, get along and check it out, the food is fantastic!

A big thank you to Byron and Stuart at Signwave Newtown for their exceptional work. 

Welcome Aboard

I am excited to welcome the talented Vanessa Lim to the Sai Designs team as our new Digital Design Manager. Vanessa has been working with me for a long time and always creates beautiful and creative work that shows a high level of attention to detail. One of Vanessa's first projects will be to work on getting the website updated as well as connecting more with our clients and colleagues through social media. If you have any ideas or suggestions on how you would like us to interact with you in these forums please This e-mail address is being protected from spambots. You need JavaScript enabled to view it .

Vanessa will also be creating a Sai Designs Pinterest account that showcases all of the images we come across that inspire our practice. Pinterest allows users to share beautiful things they find on the web with others and create digital pinboards that reveal their interests. 

Image courtesy of UTS PhotoSoc

August Update

We have just finished uploading some new (and some not so new) projects into the Portfolio section of the site. Be sure to take a look and let us know what you think!

A big welcome to our newest clients:

- Pink Corporation

- Jet Vehicle Management

- Clockwork Films

- Redalto Communications

- LOCKE Pty Ltd

We look forward to sharing the exciting projects we are collaborating on with these clients on our blog shortly.

We are also happy to be working with Next Rural, who have a strong reputation throughout rural and regional Australia as a professional advisory service on business, finance and people management. The scope of the project extends from initial branding concepts, to help Next Rural stand out in the market and appeal to their customers, through to the application of this branding onto flyers, posters, reports, booklets, corporate profiles and a website.

Thank you to our talented freelancer Amy Dunbar for her stunning illustration work on this project.

For more information on Next Rural visit: 
http://nextrural.com.au

Fashioning Now

We have been working on the UTS project Fashioning Now since it's conception early last year and are thrilled to announce that the companion publication, Shaping Sustainable Fashion: changing the way we make and use clothes, has just been released internationally. We have worked on all identity, promotional, exhibition and website components of the project and are very proud to see our hard work displayed in bookshelves around the country.

Shaping Sustainable Fashion: changing the way we make and use clothes fills a gap in existing literature in the area of waste in the fashion and textiles industry. It explores the way in which clothing is produced, used and discarded and investigates zero-waste design methodologies. This book forms one component of the much larger Fashioning Now project that comprised of an exhibition, a symposium and a project website that feature innovative research projects from scholars and practitioners. Through these activities Fashioning Now proposed to highlight the diverse range of sustainable solutions currently being explored by researchers, designers and manufacturers, while predicting possible scenarios for a future fashion industry. 

Shaping Sustainable Fashion: changing the way we make and use clothes can be purchased in hardback or paperback form from:

- Earthscan Publishing 
- Borders 
- Angus & Robertson
- Berkelouw Books

For more information on the project visit www.fashioningnow.com.

genart_sys Window Display

Check out the wonderful photographs of the window signage we created for the Australia Council for the Arts current digital culture exhibition 'genart_sys | a window on digital culture'. We were comissioned by the talented Deborah Turnbull at New Media Curation to create all of the branding and signage for this unique exhibition that features a cross section of digital culture.

14 January - 9 March 2011
Foyer, Australia Council for the Arts
372 Elizabeth St, Surry Hills NSW

Special thanks to:
Joe Downes | Australian Plastic Fabricators
Cliff Sandhu | Pink Panther Corporate Print
Ricky Joliffe | Pure Colours Digital Imaging
Stephen Guille | Signwave Newtown

Images courtesy of Aram Dulyan

ABSORB Blog

Take a look at the stunning styling work of one of my final year UTS Fashion & Textiles students Chiara Bianchino. Absorb has developed into an exciting project that is dedicated to exploring the possibilities of the fashion image through film, photography and interactive media.

I'll be sure to post a link to the completed website shortly once it goes live. Watch this space!

Exhibition Launch Photos

My exhibition launched on Friday night and was a huge success! Thank you so much to everyone who was able to make it along on the night and to those of you that purchased pieces. A big thank you also to my dear friend Nikki for all of your help and feedback, my Mum Katy and Aunt Liz for their delicious hors d'oeuvres, my Dad for his last minute emergency glass repairs and my boyfriend Robbie for hanging the whole exhibition so beautifully.

Didot Bold

Exhibition Opening - black & white

Come along to my upcoming exhibition of nature inspired photograms at Cafe Yuga between November 6th - 24th. Opening night is 6.30pm - 8.30pm November 5th. Come along, I'd love to see you there.